Forty dollar, potentially toxic “raw” water. Pricey massages. A $400 juicing machine that doesn’t even juice. These days, wellness is big business. The average person is constantly bombarded with hot new wellness trends promising to make them healthier, happier, and more relaxed. Many of these products and services praise the benefits of self-care, or prioritize the self to de-stress, enjoy life, and prevent burnout.
Of course, this brand of self-care is drenched in irony. By making self-care into a task to check off the to-do list in your hectic schedule, many wellness trends create yet another yardstick to measure yourself by. At the same time, these trends can come with hefty price tags, making it sound like taking care of yourself requires a fancy, Silicon Valley-level paycheck.
Luckily, none of this is necessarily true. In fact, the idea that self-care is an obligation that you have to shell out big bucks to meet is totally counter to its goal.